About Me

The winding road from Istanbul to San Francisco.

1.
Istanbul
Born and raised. Family business roots.
2.
American Academy
High school in Turkey.
3.
Northwestern University
Engineering, design thinking, and the start of everything.
4.
Design for America & Jerry the Bear
Co-founding DFA. Early contributor to Jerry the Bear alongside Molina, Anna Chang, and Aaron Horowitz.
5.
SwipeSense
Hand hygiene compliance for hospitals. Built, scaled, and sold.
6.
SC Johnson Acquisition & Exit Right
Acquired by SC Johnson. Co-authored Exit Right with Mark Ackler.
7.
Teaching
Northwestern undergrad and Kellogg MBA classes on entrepreneurship.
8.
Minicorn Era
Sniffles, Hot Dogs, Easy Biz — rapid experiments in different markets.
9.
248.ai
Agentic GTM platform for enterprise sales. Current chapter.
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